A Different Kind
of Eyecare

A Different Kind of Eye Care

The Blink Difference

Welcome to Blink Vision by Veatch. We provide optometry eye exams and vision care for North Liberty, Coralville, Iowa City, and surrounding communities. Blink Vision was founded in 2010 by Dr. Ryan Veatch and Dr. Marlin Veatch to deliver expert eyecare, stylish designer frames, and a level of service you can’t find anywhere else. See the difference!


Insurance Providers

In addition to Blink Plus, Blink Vision accepts these medical and vision insurance plans:



“We have been under the care of (one or the other) Dr. Veatch for 30 (?) years. Our family really appreciates how the doctors and the entire staff at Blink Vision go above and beyond to ensure the best quality of sight and healthy eyes.”

Rita D.

“There is a great selection of frames and the customer service is excellent before, during, and after the sale.”

Chuck T.

“For the first time ever, I had a really detailed eye exam. Dr. Veatch is extremely knowledgeable and he takes the time to explain things to you. I never felt like wearing my glasses until I had one prescribed at Blink Vision. Every staff was very kind and receptive.”Marceline N.

“I’ve recently gotten an exam by Dr. Ryan Veatch, and I had a very good experience. My mom has been an opt assistant and tech for over 15 years in my hometown of Rockford, IL, and it reminded me of her previous office. Dr. Veatch and his staff were kind and professional. Also, I received a quick response time from my initial email and set up an appointment very quickly. I would highly recommend Blink Vision by Veatch. Thanks guys and rock on to the fullest!”

Ryan M.